AUSTRALIAN FASHION DESIGNER/STYLIST
FOUNDER OF BOBBIE AND CO.
Sharon grew up in Sunshine , Melbourne, surrounded by a dressmaking family and naturally became immersed in the world of fashion from a young girl. Her biggest influence has been her Maltese mother who taught her how to sew , make patterns and dress stylishly. This led her to study Fashion Design at the Melbourne College of Textiles and work with large brand retailers for 30 plus years before finally following her heart and soul and started her small independent women’s clothing label, BOBBIE AND CO. The inspiration for the brand name came easily for Sharon.. it is her fathers nickname and it represents her strong family values.
Founded in 2016 , this Melbourne based Fashion Designer creates timeless and globally stylish garments that are always feminine, sensual and free spirited with accents of glamour and boho chic’.
Sharon seeks out all her fabrics and trims personally and loves being 100% hands on in every aspect of her label, putting in the greatest of effort and emotion. She has a personal relationship with the amazingly talented women who carefully hand make each piece. She only has one lovely lady in Melbourne that helps her sew up designs and two beautiful women in Bali who are more like family and they all work from the comfort of their own homes at their own leisure. Sharon takes pride in building life long lasting relationships and loyalty and is extremely mindful about the environmental impact that fast fashion has placed on our Mother Earth and she continues to educate herself on sustainable fashion and make responsible choices when creating her clothing. She strives to maintain ethical standards to the highest level and keep her collections limited in quantities, therefore maintaining exclusivity and rarity.
Sharon’s deep love for her family , friends , beloved cats, fitness , food , wine , the beach life and Bali are what makes her heart full. She has always been inspired by fashion icons like Kate Moss, Cher and Stevie Nicks and has a special affinity for the 60’s and 70’s fashion eras and you see these influences in her designs. She possesses a natural positive attitude to everything in life and loves to inspire happiness and kindness in everyone she meets and you see her personality is reflected in her designs and her social media… you really get to see and hear the genuinely, authentic human that she is…. Funny and carefree, yet caring and understanding, she empowers you to be your true self.
Sharon’s Fashion wisdom helps women of all generations to feel beautiful and confident and her pieces are designed to be worn season after season, never to go out of style.
When you own a piece of clothing that Sharon creates, you receive a special garment to love , cherish and wear forever… you also receive a piece of Sharon’s heart .
SHARON’S FASHION PHILOSOPHY - WEAR WHAT MAKES YOU FEEL FABULOUS
SHARON’S LIFE PHILOSOPHY –
TAKE CHANCES, LAUGH, SING , CRY, LISTEN , SHOUT , EXPLORE, FORGIVE AND LOVE
LIFE IS A DANCE
EMBRACE ALL OF IT.
MUCH LOVE AND GRATITUDE